What Should You Change About Your Website Design in 2023?

June 22, 2023

Regularly refreshing your website design is a must. According to Good Firms, 38.5% of web designers believe outdated designs drive visitors away. We're well into 2023, but it's not too late to revamp your website's design. Learn more about the elements you should change if you want more web traffic.


Update Your Chat Function


Websites have long relied on chatboxes to engage visitors. They hope a visitor will be more inclined to purchase a product or service after initiating a conversation. At the very least, the chatbox should keep visitors around longer. Or at least that's the idea.


In reality, chatboxes can be more bothersome than helpful. They take up a big chunk of the screen and pop up at inconvenient times. Even if those chatboxes could be helpful, the way they worked turned visitors off.


Chatbots are better in 2023. They have become less intrusive while also becoming more informative. New chatbots can even relay customer-specific information so visitors won't have to stumble around the website. Integrate a new chatbot into your website design and help your visitors more effectively.


Present Gamified Website Design


All websites are designed to reel in and keep visitors. Nowadays, you need more than pretty pictures and neat text to accomplish that goal. You must keep your visitors engaged the moment the website loads so they have a reason to stay.


Implementing gamified website design can help you accomplish that aforementioned goal. The gamified design will immediately grab the attention of your visitors. Now that their attention is on your website's interactive features, you can discuss your products and services.


Encourage your visitors to stay longer by offering rewards. You can offer them rewards for logging in daily and maintaining a streak. Offering those rewards can also lead to more sales.


Feature Custom Cursors, Fonts, and Scrolling Graphics


Finally, you need to give your website more personality. Your visitors will forget about your website quickly if nothing about it immediately stands out. Customize your website by swapping standard cursors, fonts, and scrolling graphics for new elements that fit better with your established design. Those custom features also show that you have an eye for detail, and that can help you win favor with your potential customers.


Don't allow your outdated website to drive away your customers. Update your website's design today and turn it into a better asset for your business. Contact us today if you're looking for ways to improve your website!

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